Demand Gen Report

sign-up-banner--final
The New Formula For Connecting With B2B Buyers

shadow LinkedIn LI002 EBK SocialSelling Aug 2014

While many foundational aspects of the buying process have not changed, the way that buyers educate themselves and engage with sales reps has evolved thanks to social media. Is your company ready to respond to these changing market dynamics?

 
Increasing Marketing Automation ROI By Investing In Data

Shadow NetProspex NP001 EBK Marketing Automation Final

Marketing automation adoption is growing at a steady rate, but many B2B organizations fail to realize that the data they collect is what fuels their overall success. Maintaining a clean and organized database is crucial, and companies see an average 66% increase in revenue just by regularly maintaining their database.

 
The Evolution From Traditional To Predictive Lead Scoring

Shadow Lattice LE001 EBK Predictive Evolution Final

The rapid growth of marketing technology — particularly predictive marketing solutions — is creating daunting new tasks for marketers, who have to wade through all of these offerings to find the solution that will maximize their ROI. With predictive analytics coming into play, is traditional lead scoring out of its league?

 
Why Modern B2B Marketers Need Predictive Marketing

MintigoEbkSHADOW

While predictive marketing may only provide your business with marginal success at the moment, there are many different ways predictive models will affect your business in the imminent future — and also come into play in today’s B2B landscape.

 
6 Keys To Sales & Marketing Alignment

 PardotSHADOW

It is quite common for sales and marketing departments to debate who gets credit for a sale, the quality of leads, and other metrics. But it is vital that B2B organizations to enhance the relationship between these two teams to boost productivity — and ultimately results.

 
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>

Page 1 of 11
Share:

Demand Gen Report is CAN-SPAM Compliant

Your information will be used for Demand Gen Report marketing emails. This also includes targeted partners of Demand Gen Reprt. To read more about our privacy policy, click here, or to learn about the CAN-SPAM Act of 2003, click here.

If you would like to unsubscribe from future Demand Gen Report marketing emails, please click here.

Follow Us

 
 
 
Banner